Performance marketing agency
You pay for outcomes. So do we.
Impressions are a receipt. A booked call is a result.
Performance marketing means every dollar is tied to a measurable action: a call, a form, a booking, a sale. We plan and buy paid search, Meta, programmatic display and streaming TV against those numbers — and, unlike most performance agencies, we fix the page before we buy the traffic, because a click into a locked door is the most expensive thing in marketing.
Cost-per-outcome calculator
What you're really paying per customer — and what fixing the page does to it.
Illustrative math on your inputs. The point is the second number.
Every month the leak stays open, the customers in this math go to whoever fixed theirs. Fix yours.
Call 720-712-8615 →Direct answer: A performance marketing agency plans and buys advertising against measurable outcomes — calls, forms, bookings and sales — rather than impressions or clicks. Search Converts runs paid search, Meta, programmatic display, CTV and retargeting to cost-per-outcome targets and fixes the landing page before scaling spend, so improving conversion lowers the cost of every channel at once. Delivered nationally, quoted per engagement.
What performance marketing is
Every channel, one scoreboard: cost per customer.
Search, social, display, streaming, email — they all report different vanity numbers. Performance marketing forces them onto one scoreboard: what did a customer cost, from this channel, this month. Then money moves to whatever is winning. It's not complicated. It just requires tracking every call and form back to its source, and the discipline to cut what isn't working.
Paid search
Google Ads and PPC for people who are looking right now. The highest intent and the highest cost per click — which is why the page has to convert.
Paid social and programmatic
Meta, display, CTV and retargeting for people who aren't looking yet. Cheaper reach, longer path, measured just as hard.
Conversion built in
Every channel lands on a page we've built to convert. Fix the page and the cost per customer drops in every channel simultaneously. That's the part most performance agencies skip.
How we run it
Fix the page. Buy the traffic. Move the money.
We start with tracking — calls, forms, chats, by source — because performance marketing without it is guessing with a budget. Then the landing page: if it converts at one percent, we fix that before spending a dollar, since every point of conversion halves the cost of everything downstream.
Then the buying: search first (intent), retargeting second (cheap), then social and programmatic for reach, with CTV where the audience justifies it. Weekly, money moves toward the channel with the best cost per customer. Monthly, you get one number that matters and a plain explanation of where the next dollar goes.
Track to the call
Every call, form and chat tied to its source. No tracking, no spend.
Fix the landing page
Under three seconds, one action, proof beside the ask. Then buy.
Buy by intent
Search, retargeting, social, programmatic, CTV — in that order of intent.
Move the money weekly
Toward whatever is producing customers cheapest. Cut the rest.
Do you know what a customer cost you from each channel last month — or just what you spent?
Questions
Straight answers.
An agency paid and measured on outcomes — calls, leads, sales — rather than on impressions or activity. The tracking, the landing page and the media buying all serve one number: cost per customer.
Digital marketing is the category; performance marketing is the discipline of running it to measurable outcomes. All performance marketing is digital (mostly); not all digital marketing is performance.
Media spend plus management, quoted to the business after a strategy session. Management is usually a monthly fee scaled to spend and channels; most campaigns run $500–$3,000 a month in management. No contract until you're ready.
No — nobody honest can, because auctions and seasons change. We do set targets, report against them weekly, and cut what misses them.
Usually paid search, because the intent is highest — but only after the landing page converts. If the page is a locked door, start with the free audit instead.
Search visibility is our sister brand, Eye To Ad Media. Paid and organic work best planned together; we coordinate.
Pay for customers, not impressions.
Tracking to the call, the page fixed first, and money that moves toward what works. If we can do all of that within your budget, are you ready to get started?